The Problem
In person, the firm has a very distinct brand and aesthetic – something that has resonated well with its clientele. The challenge was to build a digital version of the firm that 1) adheres to and abides by the firm’s aesthetic; 2) do so while maintaining the integrity of the information available; and 3) build a site more likely to appeal to the target clientele across organic digital channels.
The firm’s logo and typeface preferences were a foundational element of the site. In exploring the logo and typeface, we were able to set a foundational design and experience that effectively marries modern sophistication with authoritative professionalism.
When you work with Bold, you’ll be introduced to a new perspective to make your digital presence more effective.
We are grateful to have partnered with a wide variety of clients from the beauty, sports, legal, and technology Industries.